Multi-Location Academy Increases Website Conversions by 110% Through Local Childcare SEO

Childcare Academy in Cleveland, Ohio

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Company Overview

Early Steps Learning Center is a multi-location childcare academy located in Cleveland, Ohio. ESLC is a 5-star facility and ranked by Ohio’s Tiered Quality Rating & Improvement System. ESLC takes pride in practicing standards that are higher than state requirements. Step Up To Quality is Ohio’s voluntary quality rating system for Ohio-licensed child care programs which recognizes early care and education programs that exceed quality benchmarks over and above Ohio’s licensing standards.

  • Results Achieved In: 75 days

Industry

Childcare Academy

Services Performed

  • Google Map Pack
  • Childcare SEO
  • Multi Location Website Design
  • Conversion Rate Optimization

Increase in Unique Users

97%

Phone Calls

63%+

Conversions

110%+

Cleveland Website Design Mockup

Our Approach and Strategy

Early Steps Learning Center reached out to Milia Marketing at the peak of the pandemic in January 2021. With being significantly impacted by COVID-19, they had to explore options on how to bring in leads to their business to keep their business afloat. Milia Marketing redesigned their multi location website to increase conversions and focused heavily on the user experience to increase form submissions and phone call conversions.

Multi Location Website Redesign and Development

  • Responsive Website Design
  • WordPress Website
  • User Interface and User Experience Design
  • Conversion Rate Optimization

Multilocation SEO

  • Childcare SEO
  • Childcare SEO audit and reporting
  • Content Marketing
  • Keyword Research (KW Gap Analysis)
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